I’m a Creative+
On paper and on this site it might look like all I do is creative, but I pride myself in being what I call a “Creative+”. That means I love strategy, I want to talk about the business, I want the “why” to inform the “what”, and I’m not afraid to ask questions that are outside of the traditional creative realm. I’ve worked in-house and in the agency world so I understand the industry from both sides. What does this mean for you? It means I’m not just going to make something pretty for you. I’m going to learn about your project and think strategically to create a solution that achieves KPIs and business goals.
I love hands-on work
I’ve been making for as long as I can remember and it’s always been a favorite part of my job. Although I’ve climbed the ranks to Art Director, I’m still very hands on in day-to-day content creation. What does this mean for you? I have all of the hard-skills and software knowledge (Photoshop, Illustrator, InDesign, Premiere, After Effects) to knock out assets while also being able to think holistically and ensure cohesion across deliverables.
I thrive in a challenge
I’m a self-starter and I’m happiest when I’m learning something new. I’m passionate about researching and finding the best solutions even if I’m not quite sure how to make it happen (yet). What does this mean for you? I’ll always be looking for new ways to tackle old problems and I’m not afraid to jump in the deep end. This means I’m always learning and growing, which works out for both of us!
My Skillset
Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere, After Effects)
Art Direction (photo & video shoots, campaigns)
Creative Leadership
Corporate Design (Internal Communications, Corporate Communications)
Social Content Creation
Animation
Videography and Editing
Infographics
Creative Strategy
Content Strategy